Data Driverz ODP™Operational Data Platform for Automotive Retail
Connect your data. Align your people. Drive better outcomes.
Data Driverz® ODP™ transforms disconnected dealership data into actionable operational intelligence.
By connecting critical systems, including DMS, CRM, inventory, marketing, auctions, and market intelligence, ODP™ creates a unified view of dealership operations, helping teams forecast performance, establish goals, identify opportunities, and make smarter decisions.

Data Driverz ODP™ Capabilities
One Platform. Connected Intelligence.
Data Driverz ODP™ is designed to turn information into measurable improvements across every critical area of dealership operations.
Forecasting & Goal Setting
Establish performance targets, forecast outcomes, and track progress against dealership objectives.
People, Training & Accountability
Measure individual and team performance, identify coaching opportunities, and connect responsibilities to results.
Proactive Alerts & Triggers
Identify performance gaps, detect when results fall outside established goals, and direct actionable alerts to the people responsible.
Inventory Intelligence
Understand why vehicles aren’t selling, when pricing needs to change, and how to improve inventory performance.
Outcome-Based Acquisition
Use connected dealership data to identify, evaluate, and source vehicles based on expected sales performance, demand, and profitability.
Marketing & Profitability
Connect advertising investments, customer activity, inventory, and sales results to understand what drives measurable returns.
How ODP™ Works
From Data to Decisions. From Decisions to Results.
- Connect
- Analyze
- Forecast
- Recommend
- Act
- Measure
Traditional reporting tells you what happened.
Data Driverz ODP™ is designed to help you understand why it happened, what needs to change, who is responsible, and whether the action delivered the intended result.
By connecting intelligence with goals, people, and daily operations, ODP™ creates a continuous cycle of visibility, accountability, and improvement.

Built for Automotive. Built by Operators.
Your dealership already has the data. The challenge is connecting it and turning it into meaningful action.
Data Driverz ODP™ is the operational intelligence layer designed to make your existing systems work better together, not replace them.
The right intelligence. The right person. The right action.